Advertorial - an advertisement disguised as part of the editorial content of the newspaper or magazine.
Banner - front page headline which goes across the full width of the page.
Byline - the name of the journalist who has written the article or feature.
Caption - written text under a photograph or drawing to anchor the image.
Cover lines - summaries of the most enticing features and articles which are inside the magazine.
Editorial - a statement or comment by the editor of a magazine or newspaper (often placed near the front pages of a magazine).
Gutter - space between pages in a centre spread; sometimes used as space between two columns.
Headline - the main heading with the biggest font which relates to the main story.
Lure - A small section of a story is printed on the front page to entice readers; and the full story is advertised as continuing inside.
Masthead - the title at the top of the front page which identifies the newspaper.
Standfirst - the introductory paragraph before the main article.
Strapline - the headline in smaller font appearing above or below the main headline.
No comments:
Post a Comment